Is social media something you think you really ought to be using but don’t know where to start? Perhaps you’re already ‘having a go’ but don’t have the time or the skills to be consistent or plan and proper social media strategy? Maybe you’re just not convinced yet?
Whatever your position is on social media the truth is that user generated content such as that found on Twitter, Facebook, Linked In and other platforms is MASSIVE! It has a huge impact on search engine optimisation (SEO), it drives traffic to and from your website and it allows you to actively engage with prospects, clients, partners, suppliers and even competitors.
The benefits of harnessing social media can be:
• Building brand awareness
• Humanising/creating a personality for your brand
• Creating exposure for your products and services
• Creating conversations with your audiences
• Monitoring trends and opinions within your industry
• Learning from your audiences
• Obtaining customer feedback
• Becoming more responsive
• Increasing sales, profile and customer retention
If you are thinking of integrating social media into your marketing mix but don’t have the resources (time, skills, experience, knowledge etc) to do it yourself then you should consider outsourcing some of all of the on-going management of it.
I can help companies engage with social media via a fully managed service, where I create a strategy, generate content, post regular updates and develop your following; or, for those who prefer to retain a little more control, a social media mentoring solution whereby I coach and support you or your staff; helping you develop content, find a ‘voice’ and monitor your progress.
Costs for a fully managed service are available on application (each client has unique needs and solutions are bespoke). Costs for the mentored approach are included below:
Social media coaching is designed to work with the organisation to develop a social media strategy, set up and populate profiles on key platforms such as Twitter, Facebook and Linked In and coach in house staff to conduct the daily management of social media activity.
Programme includes 2 days in the first month and ½ day per month for the next 2 months as well as telephone and e-mail support. Time is divided between one to one time with the client, strategy development and remote support. Support can continue beyond the initial 3 months if required.
Cost: £1080.00
Social media becomes even more effective when combined with blogging and other SEO activity.
Are you a web developer or trade partner? Contact me for discounted rates through my affiliate programme.